Founded in 1895, Schwinn is an American icon, building some of the best-known and best-loved bicycles of all time. From it’s very beginning in Chicago, Illinois; Schwinn’s mission has been to develop bicycles that allow people to experience the confidence and freedom that comes from riding a bike. Schwinn believes that learning to ride a bike is a rite of passage. It offers fun and adventure. Over the last century the bicycles, the designs, and the riders have evolved, but our desire, to inspire biking journeys and to help people make memories that last a lifetime, has remained strong. At Schwinn we believe no one can write your journey, only you can.
We are proud of our heritage and being America’s most famous and loved bicycle brand, and we look forward to another century of sharing our bicycles with explorers of all ages. You can trust that you have our continued dedication to quality and innovation, forever synonymous with the Schwinn name.
Since 1966, when Schwinn started the at-home fitness craze with the revolutionary Exerciser bike, we have been a leading innovator in the fitness industry. In addition to award-winning bikes, we’ve also developed innovations like perimeter-weighted flywheels and cushioned running surfaces to create durable, quiet, smooth and natural-feeling elliptical machines and treadmills … products that have all earned the Schwinn Quality seal. Not only can you can feel good using Schwinn fitness equipment, but we think you’ll have a little fun in the process. Schwinn Fitness…Feel Good for Life.